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Cloud Cult
Biography
The experimental, environmentally conscious Cloud Cult began in the mid-'90s in Minneapolis, MN. The band was the initially the solo project of Craig Minowa, who launched Cloud Cult while pursuing a degree in environmental science, shining shoes, and driving an ice cream truck, among other jobs. Minowa spent the bulk of 1995 recording The Shade Project, which included sounds produced by buckets, pans, and couch cushions. Additional musicians were recruited to the play the material live, and Cloud Cult pushed the conventions of rock concerts by introducing "live painting" to their sets. During every show, members Connie Minowa and Scott West would complete a painting; the resulting artwork was then auctioned off upon the show's conclusion. Such creative flourishes would soon come to characterize Cloud Cult's music, green-minded philosophy, and live performances.

Following the release of The Shade Project, Minowa busied himself with the creation of Earthology Records. He housed the nonprofit label on his own organic farm, powered by geothermal energy and built partially from reclaimed wood and recycled plastic. In early 2000, he returned to music with Who Killed Puck? After the birth of his son, however, Minowa devoted the bulk of his time to family, recording, grant writing, and environmental activism.
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